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Storm Shift


We partnered with GORE-TEX to launch their first-ever, fully fluorine-free waterproof material using their new ePE membrane. Because this was a 2L shell, we took our time researching and building out an ultralight insulating lining to keep the inside feeling soft and cozy. Durability and clean aesthetics ensure this jacket will last generations.


Launch of goretex epe membrain
snow
heat mapping